What data we collect
Identity & contact: name, job title, company, address, phone, email
Transaction & order: products ordered, dates, quantities, invoice and shipping details
Lead / quote data: how the lead came in, quote status, source (event, website, referral)
Usage & behavior: website visits, pages viewed, device, IP, cookies
Communications: emails, calls, preferences
How we use your data
We use data to:
• process orders, manage billing and shipping
• fulfill your requests and respond to inquiries
• send communications about offers, services, news (when consented or under legitimate interest)
• segment and personalize marketing based on your history and interaction
• monitor site usage and improve our services
• comply with legal or regulatory obligations
Legal basis for processing
We rely on:
• Performance of contract
• Legitimate interests (for business operations, marketing, improving services)
• Consent (for marketing, non-essential cookies)
• Legal obligations
Sharing your data
We may share your data with:
• Service providers (CRM tools, email platforms, logistics, IT)
• Business partners or affiliates
• Professional advisors, auditors
• Regulators or authorities (if required)
• Potential buyers or business partners (in case of sale or restructuring)
We require all third parties to protect your data and restrict how they use it.
International transfers
If we transfer data outside the US or to countries without equivalent protections, we use appropriate safeguards (e.g. standard contractual clauses) to ensure your data remains protected.
How long we keep data
We retain your personal data only as long as needed for the purposes above or as required by law. When no longer needed, data is securely deleted or anonymized.
Your rights
You have rights under US data protection law, including:
• Access your data
• Correct inaccurate data
• Erase data (in certain circumstances)
• Restrict processing
• Object to processing or marketing
• Data portability
• Withdraw consent
To exercise any right, contact us at [email protected] or write to us at our address below. If you’re unhappy, you may lodge a complaint with the Federal Trade Commission (FTC).
Security
We apply technical and organizational controls (e.g. encryption, access controls, staff training) to protect your data. In the event of a breach, we will notify you and relevant authorities if required by law.
Changes to this notice
We may update this notice from time to time. When we do, we’ll update the 'Last updated' date and notify you where required (e.g. via email or website banner).